New Away Kit for Chelsea
It's always been a Chelsea thing. 🔵😉
— Chelsea FC (@ChelseaFC) July 17, 2019
ft: @Rubey_LCheek, @CesarAzpi, Frank Lampard, Joe Cole, Ron Harris, @Omid9, @CLRafferty1, @JustinRose99, Phil Daniels, @AbbieAbbieMac, @OliverProudlock, @KennyAllstar, @TheBoyWolfy, @CapoLee100 and @djTrevorNelson.#ITSACHELSEATHING pic.twitter.com/ENdvwPkPPX
Chelsea is celebrating London’s fashion history with their new away kit. The kit draws its inspiration from the Mod culture that thrived on the King’s Road, not far from Stamford Bridge, in the 1960s. The white polo style jersey features a red-and-blue trimmed button-down collar. We see details that include inscription of “Pride of London” on the buttons and within the shirt. The kit is completed with white shorts and Chelsea’s signature blue socks, which feature a white-red-white stripe midway up the calf.
“The concept we came up with is a homage to the Mods of 1960s London and their sharp style. It really comes together through this iconic white polo, finished off with red and blue stripes from Chelsea’s heritage. We feel this kit will make the players feel super sharp when playing on the road." -Pete Hoppins, Nike Football Apparel Senior Design Director
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