BYU x Nike Deal
BYU and Nike have inked up a new 7-year contract to continue their all-sport footwear, apparel and equipment partnership through 2025-26. The new agreement between the two will more than double the annual value of the previous Nike agreement and will include annual cash compensation for BYU Athletics.
“We’ve had a relationship with BYU for nearly 40 years now. We don’t have a better relationship in the country, than the one we have with BYU. We are very proud of it. We love the relationship and the program.” - Phil Knight Nike Co-Founder.
BYU was one of the first universities in the country to join the Nike family back in the late-1970s. The partnership with BYU football dates back to a friendship between BYU football coach LaVell Edwards, Nike executive Bill Kellar and Nike co-founder Phil Knight.
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